12 September 2017
There's nothing small about small business owners...
I was recently contacted by a woman who owns her own consulting company here in Neuchâtel, to talk about how the services we each offer could be complimentary.
We ended up discussing the challenges of being a female business owner in this country. She told me that even after 10 years of running a successful business, she still comes across people who treat her as if her work is a hobby. We both laughed, but not at the hilarity of it, rather at the absurdity.
Male or female, I have yet to meet someone who has started up their own small business out of boredom or need for a hobby.
Every single one of them have started what they do out of passion, a need for independence and quite often, to fill a need or void they have identified in the current market.
Setting up a small business takes conviction, cash and ALOT of tenacity.
As a small business owner, every mistake is yours to assume and every success is personal. It is not a challenge to be taken lightly. The ups and downs are constant and inevitable.
Perhaps that’s why, as time goes by, I find myself surrounded more and more by other small business owners. It’s the shared understanding of this rollercoaster ride that brings us together. We can celebrate with each other and more importantly, remind each other of why we chose to do this in the first place. Not to mention the collective knowledge and experience we are all willing to share in order to help each other thrive.
All this to say, next time you are looking for a service or a product, look around you, at the small business that need your support. Trust me, these people believe in what they do and will provide you an unrivalled service because their business is part of who they are.